Live Balanced. Lead Boldly. Glow On Purpose.

Welcome to a space where your growth meets grace.

At Chali-A Lifestyle, we believe in living beautifully – even in the middle of the chaos. Whether you’re juggling motherhood, managing a business, navigating chronic illness, or simply feeling off-balance in your daily life, you don’t have to do it alone. My coaching is designed to help you step into your purpose, reset your rhythm, and find balance that lasts.

This is for the woman who

For the person who

ABOUT ME

Hi, I’m Dr. Charlene Ashley, but you can call me Chali-A as my friends do. I’m a certified lifestyle coach, behavioral strategist, and founder of the Chali‑A Lifestyle brand – a space built for women like you who are ready to reclaim balance, rediscover joy, and glow from the inside out.

As a wife, mother of two, entrepreneur, and chronic illness warrior, I know what it feels like to juggle everything and still crave more – more peace, more clarity, more confidence. That’s why I created a coaching practice that blends soulful support with smart strategy. I’ve helped CEOs, creatives, and everyday women design lives they actually want to wake up to, without burning out in the process.

Whether you’re navigating a major life change, stuck in a cycle of over-giving, or just need a reset, I offer judgment-free coaching grounded in grace, evidence-based tools, and real-life experience.

Who I Work With

COACHING STYLE

My sessions are warm, honest, and action-focused. I listen deeply, ask bold questions, and hold space for your evolution. We’ll work together to build habits that support your lifestyle, shift mindsets that no longer serve you, and cultivate rituals that anchor you in your power.
Expect wellness tools, mindset exercises, and yes, a little sparkle.

HOW I LIKE TO COACH

I coach with compassion, clarity, and purpose. My sessions are strategic but soulful, designed to create practical shifts while supporting your deeper journey. I meet clients where they are and guide them with empathy, structure, and real-life tools. I believe in helping you design a lifestyle that supports your goals, values, and wellness, because you don’t have to sacrifice balance or beauty to become your best self.

RESULTS & GOALS YOU CAN EXPECT

You can expect to gain structure, clarity, and confidence. Clients walk away with a renewed sense of direction, a lifestyle that supports their goals, and daily practices that foster consistency and joy. Whether you’re feeling stuck, managing burnout, or ready to redesign your next chapter, I’ll help you step into the version of yourself that’s been waiting to rise.
Common results include:
• A clearer life path
• Personalized self-care structure
• Rebuilt confidence
• Time mastery and balance
• Reset mindset and healthier habits

TYPES OF OFFERINGS

Courses

I offer structured self-paced and hybrid courses designed to help you reset, refocus, and rise. These are based on my signature The Aligned Life Method™ and For A Better Me™ include digital materials, trackers, and exclusive access to group check-ins or bonus videos.

Motivational Speaker & Retreat Host / Facilitator

I facilitate intimate, transformational retreats and speak at women’s events, corporate trainings, and wellness gatherings – helping audiences reset, refocus, and rise. My talks blend lived wisdom with practical strategies.

Mindful Moments

Chali-A Chill & Flow sessions feature guided meditation and mindful movement to help you reconnect, release, and realign, inside and out.
  • Join ourChali-A Chill & Chat sessions for soulful talks, breathwork, and gentle movement
  • Learn practices that bring clarity, calm, and centered energy into your daily rhythm

Coaching

I offer one-on-one lifestyle coaching sessions—perfect for clarity, habit change, and aligned living. Clients can choose from one-off Glow Sessions or commit to full transformation through 4- to 6-week personalized coaching packages.
In addition to virtual coaching, I also:
Facilitate intimate retreats designed to help women reset, reconnect, and reignite their goals in luxury and peace
Serve as a motivational speaker for individuals, groups, and organizations—offering dynamic sessions that blend inspiration, strategy, and soul
Whether it’s a private session or a full room, I create spaces where transformation becomes possible.

WHAT MAKES ME DIFFERENT

I bring over 20 years of high-level experience in organizational transformation and personal development – and I’ve walked this journey myself. Living with chronic pain (RA and fibromyalgia) has taught me that thriving isn’t about perfection. It’s about listening to your body, protecting your peace, and staying connected to your purpose.
As the founder of an award-winning global consultancy and a recognized voice in personal growth, I’ve turned breakdowns into breakthroughs and now I help my clients do the same. My coaching is grounded, intentional, and always infused with heart.
CEO of a Global Consulting Firm
As founder and CEO of The Consultancy Inc., I’ve led complex business and strategy assignments in over 40 countries. My work spans global expansion, change management, and business transformation for executives, brands, and mission-driven teams.
I was the first Black woman and first female Senior Director at VistaPrint, where I led 3 of 4 core divisions, Creative Services, Global Products, and Web & Mailing Services – across Jamaica, North America, and Europe. I managed a team of over 500 and led transformational projects that expanded the company into Tunisia and other global markets. I successfully turned underperforming units into triple-digit profit centers within months.
I’m not just teaching balance—I’m living it. As a wife, mother of two, community leader, and entrepreneur managing international companies, multiple brands, I understand the real demands of life. I’ve learned how to create harmony without burnout, and I help others do the same.
Whether I’m managing a boardroom, coordinating a school run, or hosting a wellness retreat, I’ve built systems that allow me to live fully—with structure, purpose, and grace.
Through my brand Chali-A Lifestyle, I influence over 60,000 followers across social platforms and blogs. I curate wellness, travel, beauty, and healthy-living tools through my blog and Amazon storefront—offering affordable luxury to women who want elegance without the overspend.
I’m a certified Life Purpose Coach, trained in Neuro-Linguistic Programming (NLP), and formally certified in Change Management and Organizational Behaviour. My coaching blends intuitive insight with structured, evidence-based techniques—designed to create real, lasting transformation. As a Certified NLP Coach, I help clients shift limiting beliefs, build empowering habits, and tap into their inner resilience. NLP allows me to guide you in aligning thoughts, language, and behavior—so you can move with clarity, confidence, and purpose.
Living with chronic illness (fibromyalgia and RA), I understand what it means to rebuild from the inside out. My coaching is rooted in empathy, strength, and faith. I teach my clients how to prioritize their wellness without sacrificing their goals.
I’ve mentored students and professionals for over 15 years and serve as Chair of the Board of Advisors on student opportunities at the University of Technology, Jamaica. Empowering others to grow is not just what I do – it’s who I am.
I openly share my journey of trusting God through life’s storms and I’ve learned to rise with grace, not just grit. One of the greatest lessons I’ve come to understand is this: man’s ways are not God’s ways. Even in the most difficult times – financial struggles, business pressures, or personal trials, there’s often a greater purpose unfolding. Sometimes, when it feels like you’re being buried, you’re really being planted.
I’ve walked through moments where I was publicly challenged, and tested in every area – yet I kept going, kept pleasant, kept positive, focussed and grounded in faith. I’ve moved from local attacks to global respect, not because the journey was easy, but because I knew I was called. I believe God placed me on this earth to be an instrument of impact. And when I let go and trust – when I take just one faithful step at a time, along with me putting in the work – He makes a way. Clients are drawn to the authenticity and spiritual grounding I bring into every space. Because I don’t just believe in success, I believe in destiny.
I’ve been recognized globally, including as a 2025 Grind Pretty Honoree, and featured in media across the U.S. and the Caribbean. My career is built on designing results—and my coaching helps you do the same.
I’ve always believed that beauty and structure can co-exist, and I live that every day. Whether I’m curating wellness products, launching a lifestyle app, or designing my own planner tools, I bring both creativity and systems to the table. I am also trained in time-management & use basic yet critical tools to manage clutter and focus on the beauty of life – staying in balance and fully centred.
I also design, decorate, and have designed a home that feels luxurious, peaceful, and elevated, yet I did it all on a budget, without hiring a decorator. People often assume I spent a fortune or brought in a team, but it was me, guided by vision, discipline, and style. I love showing others how to create that same sense of harmony and beauty in their own lives, because you don’t need millions to feel like a million bucks.

MEDITATION & MINDFULNESS

Mindfulness | Personal Growth | Resilience through Chronic Illness
I am a certified life coach and global strategist yet I remain a deeply committed practitioner of advanced mindfulness and meditation techniques. I’ve logged over 10,000 minutes of intentional training, developing strong mental discipline across a wide range of skills that now form the backbone of my coaching approach.
My coaching is grounded in embodied wellness and shaped by my mastery of key meditative techniques, including:

Visualization (Level 15)

I help clients mentally script their success, overcome fear, and live with clarity and purpose.

Breath Focus (Level 18) & Body Scan (Level 17)

I train individuals to recover from stress, cultivate somatic awareness, and self-regulate through conscious breathing and body-centered stillness.

Awareness (Level 11) & Loving-Kindness (Level 10)

These skills allow me to guide clients in building emotional resilience, empathy, and presence—especially helpful for professionals, parents, and those living with chronic conditions.

Self-Direction (Level 9)

I support people in recalibrating their routines, refining their inner compass, and committing to a more intentional life.

Breath Control (Level 9)

I teach practical techniques to manage anxiety and control energy during moments of pressure or overwhelm.

Spotlighting & Labelling (Level 6)

These help my clients sharpen their focus, process emotions more effectively, and gain cognitive clarity.

Living with fibromyalgia and cervical dystonia has tested me in many ways – but it has also deepened my spiritual grounding and given me a profound understanding of the human journey. My coaching is infused with this lived experience, offering not just strategy but soul.

Through Chali-A Lifestyle, I bring together my background in global leadership and my deep inner practice to help others find balance, growth, and peace. I coach high-achievers to align their inner calm with outer success – and to live beautifully through structure, discipline, faith, and intentional joy.
Chali-A Lifestyle
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